You have decided to move from WooCommerce to Shopify. Smart call. Then you ask three different people for a price and get three wildly different numbers, and now you trust nobody. Welcome to the club.
The truth is the WooCommerce to Shopify migration cost is not one number. It is a range that swings on a handful of factors most quotes never explain. So let's pull back the curtain on what you are actually paying for, where the hidden fees hide, and why the "I'll just do it myself" plan tends to end in tears (and a traffic graph that looks like a ski slope).
🎯 Quick Summary
- Across the market, most WooCommerce to Shopify migrations tend to land somewhere between 1,500 and 12,000 USD, driven by product count, redirects, and custom features.
- The price is set by complexity, not just how many products you have. B2B, subscriptions, and dirty data are the big multipliers.
- The scariest costs are hidden: broken 301 redirects, lost SEO, downtime, and missing customer or order data.
- DIY looks free until you count the lost rankings and the weekend you'll spend untangling a half-finished import.
- A fixed-scope quote protects you from surprise bills. That is the whole point of getting one.
💡 What actually drives the cost
When someone quotes you a migration, they are really pricing hours of careful work. A "move my store" job is actually five or six smaller jobs stacked together, and each one stretches depending on your store. Here is what makes the meter run.
- Product and variant count. 200 products is a coffee break. 8,000 products with five variants each is a project. More items means more data to map, clean, and verify.
- Redirects. Every old WooCommerce URL needs a 301 redirect to its new Shopify home, or Google loses the trail. This is one of the biggest, most underrated cost drivers.
- Custom features. B2B pricing, wholesale tiers, subscriptions, bundles, and multi-currency all need rebuilding in Shopify's way of doing things. None of it copies over by magic.
- Theme and design. Are you keeping your look, refreshing it, or rebuilding from scratch? A new theme adds real hours.
- Data quality. If your WooCommerce data is messy (duplicate SKUs, missing images, weird tax setups), someone has to clean it before it imports. Dirty data is a silent budget eater.
💰 Real price ranges by store size
Numbers, finally. These are general 2026 market ranges you'll see quoted around the industry for a done-properly WooCommerce to Shopify migration, not a "we dumped a CSV and wished you luck" job. Treat them as rough ballparks; your exact Shopify migration price depends on the drivers above.
| Store type | Roughly | What it usually includes | Typical price |
|---|---|---|---|
| Starter | Up to ~300 products, simple catalog | Product, customer, order import; basic redirects; theme setup | 1,500 to 3,000 USD |
| Growing | ~300 to 2,000 products, some variants | Full data migration, full redirect map, light custom work, QA | 3,000 to 6,500 USD |
| Large | 2,000 to 10,000+ products | Bulk data handling, big redirect job, app re-setup, deep testing | 6,500 to 12,000 USD |
| B2B / Complex | Any size with wholesale, subscriptions, custom logic | Everything above plus custom feature rebuild and integrations | 10,000 USD and up |
These are general market ballparks gathered from across the industry, not a CartWorks price list. Every store is different, so we quote each project individually after a quick look at your store.
Notice the jump is not really about product count. A 500-product store with subscriptions and B2B pricing can cost more than a 5,000-product store that just sells simple items. Complexity is the price tag, not the headcount of your catalog.
Want a number you can actually plan around?
Our migration team maps your products, redirects, and custom features, then hands you one clear quote for the work we agree on. The aim is a predictable scope, so you know what's included before we start.
🧾 The hidden fees nobody quotes you
The sticker price is the friendly part. The fees that wreck budgets are the ones cheap quotes quietly leave out, then bill you for later. Watch for these.
- Redirect mapping. Some "budget" migrations skip 301s entirely. You save a few hundred dollars and lose months of SEO. That is the most expensive discount you'll ever take.
- App replacements. Your WooCommerce plugins do not exist on Shopify. You'll need equivalent apps, and some carry monthly fees that add up fast.
- Data cleanup. If cleanup is "out of scope," your messy data either imports broken or triggers a change order mid-project.
- Theme adjustments. A theme that looks great in the demo often needs tweaks to fit your real products. Ask if revisions are included.
- Post-launch support. Things break in week one. A quote with zero support window means every fix is a new invoice.
The fix is simple: insist on a written scope that lists redirects, data cleanup, app setup, and a support window. If those four are missing, the low quote is not actually low. It is a deposit.
⚠️ Why DIY migration is a trap
You can absolutely move WooCommerce to Shopify yourself with a CSV export and a migration app. People do it every day. A solid chunk of them also spend the following month firefighting. Here is the order it usually unravels.
How a DIY migration usually goes
Export
You dump products to CSV and import. Feels great.
Redirects skipped
Old URLs now 404. You don't notice yet.
Traffic drops
Google de-ranks the dead pages. Sales dip.
Panic hire
You pay a pro to fix it, now costing more than doing it right.
The risky bits are not the product import. They are the things you cannot see until they hurt:
- Broken 301s. Wrong or missing redirects torch your rankings. Recovery takes months, if it happens at all. (We go deep on this in our guide to out-of-stock products, SEO, and 301 redirects.)
- Data loss. Customer passwords, order history, and review data often do not survive a casual export. Customers hate being asked to reset everything.
- Downtime. Point your domain at the wrong place at the wrong moment and your store goes dark during the switch.
- SEO drop. Beyond redirects, meta titles, structured data, and collection structure all affect rankings. Miss them and you start over. Worth pairing with a real SEO plan.
None of this means you are incapable. It means the savings are an illusion once you price in lost traffic and your own time. A botched DIY migration is the most reliable way to turn a manageable job into a far more expensive cleanup.
📋 How to get a fixed-scope quote
The opposite of a scary surprise bill is a fixed-scope quote: someone looks at your actual store, lists exactly what they will do, and names one price for it. To get an accurate one, have these ready.
- Your product and variant count (rough is fine).
- Your current URL count for the redirect map (products, collections, pages, blog posts).
- Any custom features: B2B pricing, subscriptions, bundles, multi-currency, integrations.
- Your design plan: keep, refresh, or rebuild.
- Your deadline, especially if you have a busy season to dodge.
Hand that over and a good agency turns it into one clear number with no asterisks. If you want yours done so your rankings, customers, and order history all survive the trip, that is exactly what our Shopify migration service is built for. You tell us about the store; we hand you a fixed quote and a plan. Want to see how merchandising carries over too? Our collection order guide is a good next read once you've landed on Shopify.
